AI engines cite sources
ChatGPT, Claude, and Perplexity recommend sites to 100+ million users. If your content isn't optimized, you're invisible.
100M+AI users
Free complete multi-page analysis
Is your site visible to ChatGPT?
Test your GEO optimization and discover how AI search engines (ChatGPT, Claude, Gemini, Perplexity) see your website.
100% FreeMulti-page analysisSitemap required
Why it matters
GEO is the new SEO
AI search engines are changing the game. Your site needs to adapt.
SEO ≠ GEO
LLMs don't analyze like Google. They look for structured data, schema.org, and clear semantics.
4xmore schema needed
Are your AI bots blocked?
Many sites accidentally block GPTBot, ClaudeBot or PerplexityBot in their robots.txt. We check that for you.
67%of sites block AI
Actionable insights
Not just a score — get concrete recommendations with code examples you can implement immediately.
10 minto implement
Quick Start
How to Improve Your GEO Score
Follow these steps to optimize for AI search engines
- 1
Run your free GEO analysis
Enter your URL above to get your current score and specific recommendations.
- 2
Add JSON-LD structured data
Include Organization, Article, or FAQPage schema on every page.
- 3
Check your robots.txt
Ensure GPTBot, ClaudeBot, and PerplexityBot are not blocked.
- 4
Use semantic HTML
Replace generic divs with article, section, nav, header, and footer tags.
- 5
Create an llms.txt file
Give AI crawlers specific instructions about your site content.
SEO vs GEO: Key Differences
| Aspect | Traditional SEO | GEO (AI Optimization) |
|---|---|---|
| Target | Google, Bing crawlers | ChatGPT, Claude, Perplexity |
| Content Format | Keywords, backlinks | Structured data, semantic HTML |
| Schema Importance | Nice to have | Essential (JSON-LD required) |
| Bot Control | robots.txt for Googlebot | robots.txt + llms.txt for AI bots |
| Goal | Rank in search results | Be cited by AI assistants |
FAQ
Frequently Asked Questions
Everything you need to know about GEO
What exactly is GEO?
GEO stands for Generative Engine Optimization. It's the optimization of your website for AI-powered search engines like ChatGPT, Claude, Gemini, and Perplexity. Unlike traditional SEO that optimizes for Google, GEO optimizes for AI to understand and cite your content.
What's the difference between SEO and GEO?
SEO optimizes for traditional crawlers (Google, Bing) that index pages. GEO optimizes for LLMs that analyze semantic structure, structured data (JSON-LD), and machine readability. Good SEO doesn't guarantee good GEO — the criteria are different.
How does the GEO score analysis work?
Our tool analyzes 4 categories: machine readability (semantic HTML, heading hierarchy), structured data (JSON-LD, Schema.org), extraction format (FAQ, meta descriptions), and AI bot accessibility (robots.txt, llms.txt). Each category is worth 25 points for a total of 100.
Why do I need a sitemap?
A sitemap.xml tells us which pages to analyze on your site. Without it, we can only guess which pages exist. Most CMS platforms (WordPress, Shopify, Squarespace) generate sitemaps automatically.
What is the llms.txt file?
llms.txt is a new standard (like robots.txt) that lets you give specific instructions to LLMs about how to interpret your site. It's optional but recommended for better control over how AI presents your content.
Why is my score low even though my SEO is good?
Good SEO doesn't guarantee good GEO. Common issues: missing JSON-LD structured data, AI bots blocked in robots.txt, no structured FAQ, non-semantic HTML (too many divs), or client-side rendering (CSR) that prevents bots from reading content.
Is the analysis really free?
Yes! The complete multi-page analysis with GEO score, category breakdown, and all recommendations is 100% free, no signup required.